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Heap Review

2

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Very good

Revainrating 4 out of 5  
Rating 
4.0
Commerce, E-Commerce Software

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Description of Heap

Heap helps those responsible for the digital experience quickly surface blind spots where users struggle or drop off in multi-step digital journeys, so that product and marketing teams know where to make the most impactful improvements to the digital product or website. - Improve customer experience: Pinpoint exactly where users are struggling and quickly make improvements to the customer experience, ensuring an intuitive, enjoyable user experience. - Speed time-to-market and optimize the impact of product and business teams: Rather than relying purely on gut instinct, leverage digital engagement data to test hypotheses and answer questions as they arise. With data-driven insights, confidently bring new features & experiences to market. - Build increasingly valuable features and experiences: Leverage data to build consensus on engineering investments that can be clearly tied to business outcomes.

Reviews

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Type of review

Revainrating 4 out of 5

Great experience building customizable customer journeys

I like that Heap makes our journey flows a lot easier. It's also easy to add new flows that I want to include and can see in seconds and edit the flow when needed.The dashboard is not user friendly. It needs to be easier to find and modify flows. The flow is a little bit confusing for our team. We can't even add any new flows if we want to, because when we try to add flows, the dashboard is not user friendly, I have to get help to configure that. I also need it to be easier to move flows…

Pros
  • Very helpful
  • Great customer service/support
  • Fantastic tool set available at your fingertips so many options!!
Cons
  • Some learning curve required.
  • Not quite intuitive enough (sometimes too complex)
  • Need more customization possible

Revainrating 4 out of 5

Great insights with room for improvement

We have been able to track our customer journeys from first touch to conversion through their journey mapsHeap has allowed us to understand exactly how customers are finding what we do online and when they’re not converting as well as allowing us to work out why this is happening.The ability to create custom dashboards was really useful and helped us visualise data much clearer than other tools would allow us too. I like being able to use Heap to record my own notes about each user interaction

Pros
  • I like the ability to create custom dashboards to visualise data and the ability to record notes about each user interaction
Cons
  • I dislike the user journey maps and the ability to export the data into a text files