Description of inRiver PIM
InRiver empowers organizations to deliver revenue-driving product information at every customer touchpoint. InRiver’s digital-first Product Information Management (PIM) solution, powered by the industry’s only elastic data model, enables marketing executives to bring to life compelling product stories for high engagement purchases, get actionable guidance on what influences buying decisions, and quickly adapt. As a result, B2B and B2C businesses turn product information into a strategic asset at the leading edge of driving revenue.