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Prime Cloud by Loyalty Prime Review

3

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Very good

Revainrating 4.5 out of 5  
Rating 
4.3
Marketing, Demand Generation

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Description of Prime Cloud by Loyalty Prime

Prime Cloud is an award-winning, enterprise-grade software enabling high performing loyalty programs across industries. Understand, reward & drive customer behaviour across relevant dimensions (transactional, social, emotional, engagement, referrals) to sustainably increase revenues, profits, CLV and brand advocacy. State-of-the-art, industry-specific loyalty features enable you to do this, including points/ virtual currency management, numerous reward types, coupons & vouchers, customer segmentation, tiers & benefits, surprise & delight, gamification, subscription-based/ paid membership, coalition program option, data-driven promotion engine, omnichannel customer engagement as well as rich reporting & data modules for customer insight and data driven marketing & program management. Seamless IT system integration via Open API standard. Numerous standard integrations with leading CRM, ERP, PMS, eCommerce, marketing automation tools. Technology 'Made in Germany' - trusted by premium brands around the globe. Complete out of the box - yet fully customizable to your needs.

Reviews

Global ratings 3
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Type of review

Revainrating 5 out of 5

Great Platform For Allowing Multiple Coupon Programs

The ability to customize your program for each store in one platform! Having all of our information organized into 1 place makes it so much easier when we are trying new promotions or ideas with out having them spread throughout multiple systems/programs that often do not work well together (or at least take longer than expected). Also being able know how many coupons have been redeemed from what promotion would be great addition as they could also help us track which stores redeem most…

Pros
  • Allows easy access across both local markets AND national programs
  • Very accessible, user friendly UI & UX design is top notch
  • Extremely reliable service over last 3 years used consistently daily since day setup.
  • Many built in features including automated email delivery function + integration wth various services eg.
  • Email Campaigns via Mailchimp,
  • Social Media Integration through Twitter / Facebook buttons ,
  • Ability add affiliate links directly onto website b
Cons
  • All fine

Revainrating 4 out of 5

Overall good product especially considering price

Our team has used prime cloud for our reward program in the past so we had some experience with it. I don't have any dislikes when using prime cloud for rewards but there were problems with data entry which was causing issues for me at times. It's definitely worth checking out if you are looking to integrate your organization into one place. If you want full customization of your rewards or need complex reporting, this isn't ideal as they do not offer that support. Data input/retrieval errors…

Pros
  • Easy interface
  • Mobile friendly version available (iOS)
  • Great options across platforms including desktop.
  • Reporting capabilities through dashboards & reports
Cons
  • Limited ability within CRM environment
  • Difficulty getting technical assistance

Revainrating 4 out of 5

Fantastic tool if looking into improving conversion rates

The ability to see my entire database in one screen really helps keep me organised and in check with my campaigns! There are certain features of this app I dislike but these are minor. I can honestly say that I would not have the same success without using this app and it's soo useful for managing every aspect of your membership! The ease of creating new memberships/accounts, keeping track with all aspects of each campaign and being able to easily check up on reports etc. It makes life easier…

Pros
  • Easy access via website OR APP!!!Easy to read dashboardAll information organized within 1 pageNo duplicate items across platformsMultiple member types
  • Retailer / MembershipCustomer profile trackingCustomized report toolsGreat support team!!
Cons
  • Somewhat limited functionality if exporting into excel