Review on Adshares by Othere Obtentus
Online marketing
Adshares is powered by the ESC blockchain. It's an open network with a peer-to-peer ecosystem. The concept is focused at harmful developments in digital marketing. There is an absence of transparency in this sector. Business giants are collecting hundreds of thousands of dollars in payments. The counterparties are covering unrequired content on the market. Large numbers of advertisements are produced without human interaction. The creators behind AdShares plan to bring an end to this practice. Advertisers create a profile on the blockchain platform. They align an account with the domain
concerned, and afterward, they add an inventory. In addition, companies adopt the same blockchain to locate advertisers. Furthermore, the client selects the most desirable lucrative banner. Finally, the advertiser chooses how much to charge for the selected banner.
Pros
- Shares revenue fairly amongst all token holders
- Fees as low as 0.1%
- User ecosystem that is fraud resistant
- Tackles problems of digital marketing
- No middlemen
- Brings together publishers and advertisers
Cons
- Complicated idea
- Might not be intuitive to investors and users
