Cryptocurrency investors mostly seek for an easy and safe wallet. This is most main thing nowadays.
Bread is a digital platform that based on blockchain technology and provides users with safe and easy interface to keep their money. It has some significant features like easy UI (user interface) and simple use. Also Bread allows users to use many payment methods. Bread is compatible with many Ethereum based (ERC-20) platforms and I think it is a bug advantage. Also Bread does not require complicated settings to reach the wallet.
Bread has a big role in financial decentralization. They have their own token BRD. It is also an ERC-20 token. You can exchange and trade it it in many platforms. If you have BRD coin, you can get some promotions in Bread platform. It is a nice trick for selling their coin.
Generally, this platform is so simple and safe to use and is recommendable.