New approach to the website advertisement. People that are visiting the page instead of allowing the advertisement to show up they are giving some of the computing power to the website (PoW). The whole network is based on IOTA Tangle technology. One code line is dealing with reward for advertisement. Oyster Protocol is bringing everything into one system. ATM the project is dead because team just exit scammed even if the idea is good you shouldn't chase it icos are very risky and this is the perfect example.