I like that it allows me as an agency owner, who is also managing my own client's sites with this tool (and others), to have all of our clients in one place so we can easily see what they're doing well or not-so-well - which leads us right back into conversations about how/why things are working out! It would be nice if there were more tools available from other providers within alter itself; however, overall i think its great at pulling together data points across multiple platforms and putting them neatly under each site.
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