I like how easy it is to run ads for my clients as well have them view their ad. It also works great if you are running multiple locations under one account which makes managing everything very simple! Some features aren't available when using other platforms such as Facebook so make sure that this platform can meet all needs before switching over. Having an app to manage both advertising as well as customer service has been very helpful especially during busy times. This feature allows me to easily access any customers who may be having issues without interrupting operations at our office.