Review on Pathmonk by Douglas Davis

I like that it is easy to use for my team, as well as me personally. It's super intuitive! There are no downsides at this point. We've seen significant improvements in our conversion rate since we started using pathmonkey. The biggest gains have been from targeting specific keywords/segments within intent groups. And you can find them easily once you're there! For example, we were seeing great results when people came into our site via "Home" search terms but not so much coming directly through Google or other sources. With PathMonkey, however, we now see those conversions too!