It's great to have all your customer conversations in one place! And it is easy for you as well since I can quickly see what my team has been working with customers about their needs or questions they may be having. Sometimes there isn't an option available that meets our business need; however, if it exists somewhere else then this could just lead us down another path of searching until something suitable pops up. This allows me access anytime from anywhere without needing any additional software (or even internet).