I like that it empowers people who have an idea but don't know how much money is needed for printing or marketing materials etc., with this platform you can get help from others in your community so as soon as someone has donated funds then there's no reason why anyone else shouldn’t follow up by donating too! It was very easy once my campaign had started because of all those supporters we were able to raise more than £1000 extra which meant our project could continue further into its development phase without having any additional costs added upon us.