The white label functionality allows us to have our own solution for insurance carriers we work with while utilizing their platform (like auto). There are some limitations in how you can customize your interface or branding as far as colors and logos which is an important part of getting out marketing message across. We've been able to utilize this software very effectively since it has allowed us to not only integrate into their platform but also create custom solutions when needed. A tool like this helps keep internal processes streamlined allowing focus on other areas of business development. Being able to work seamlessly within their system through integration and customization without having to build from scratch.