I love how easy it was for me to get started using this product! It has helped us identify our target customers in different geographies very quickly. This tool also helps prioritize what we need next from those targets. Sometimes you can find too much data which makes prioritization difficult but with priority engine they have made sure there are enough filters so as not to miss out any information when looking at results. We would like more analytics features such as creating dashboards etc. But overall i am happy about the way this software works. Its been helping my team understand customer requirements better than other tools or methods used before.