I like that it makes managing flowers easy, from ordering to delivery to tracking payments. It's very user friendly for both newbies and seasoned professionals alike. The customer service team has been great as well! There are not many downsides but one would be that you can't use this for weddings or other events where they don't allow outside vendors. This allows us to manage our business in a more efficient manner so we spend less time doing paperwork and more time providing excellent services to clients.