Review on 💜 BIOLAGE ColorLast Purple Shampoo: Neutralize Brass & Unwanted Yellow Tones by Tonya Austin

Smells like a signature fragrance, the bottle lasts a long time (I have long hair). It's very efficient. The more I use it, the less time it stays on my hair. So, if it's been a while, I'll do 5 min. It's important to consider the texture of the hair (absorbs) and natural color (penetrates blondes faster). The most important thing is to rinse thoroughly! Rinse at least a few minutes longer than usual. I have used purple shampoo from Loreal, John Frieda and Aveda. Biolage and Aveda work the best and are great value for getting the hair I paid a lot for!