The best thing is that it's very user friendly, I am able to create my own labels if needed without hassle or needing help from anyone else! It can also be used by more than one person at once since its cloud software meaning no downloads are required which saves time as well so there isn't any lag when working through multiple options while designing your label layout etc!! Sometimes you need assistance but they do have customer service who will get back within an hour whenever this happens (but not always!)I think their most recent update has made things easier especially using templates now allowing me more flexibility over what i would like printed onto them instead going into each detail individually - saving lots of work compared before where we had less functionality overall due to having many different sizes & designs available all separate requiring individual customising per job rather then just being given pre designed ones such as "standard" size designations e.g., small medium large xl xx lxx.