The capability to connect with all our clients, partners & customers at one place by providing data from different sources - it helps us stay connected in real time! I do not like any other features of this software but its good that they are available for free which makes sense as we provide value-added services through consulting etcetera so no complaints there :) Great solution when you need access information about your market or client base quickly without having an expert analyst look over each report every single month / year (which would be expensive).