The collar is rather sturdy with LED lights throughout the middle band. There are several different settings to control flashing effects, and rate of light speeds. I prefer just plain on.We have a black dog. He's beautiful in the show ring with flowing hair that could make Fabio jealous. However, he is impossible to see in the dark. Even if you could find him he is hellishly fast. That's what we get for raising a dog that can herd anything including live stock 10x his size. Needless to say, walks as the sun goes down earlier and earlier have been getting challenging.This collar exceeded our expectations. It stayed lit for the entire walk around our 10 acre property, with doggie pauses for sniffing and other walking required canine activities.His standard collar with reflective strip is a joke as no light penetrates his coat one way or the other. Despite his THICK double coat the light shown bright from across the field, as pictured, he's the blue spot. We had concerns seeing him in daylight because it looked like the collar was covered by hair.FINAL WORD: This really works, even with long thick hair. If you 'dog' at night, get this.
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