I like how easy it is to use as well as the ease of creating your own templates or even using pre made ones which you can edit if needed! Not much at this point but they are constantly working towards adding new features that will help us be more productive in our workflows.
Also no need for any training since all we have to do is install their plugin into our workflow app to get started! No additional cost. It's free! If you're looking for an automated way to take some of the burden off your shoulders when doing repetitive tasks it does just that!