I love that it is free to use, easy for my customers to set up and helps me track where people are coming from as well as what pages they visit after being referred by us! It's not perfect but we have been able get all of our traffic sources under one roof now without having multiple tools spread out over different platforms like Google Analytics or HubSpot CRM data collection etc.. We've also started tracking leads/sales via this tool which has helped with lead generation too at no additional cost since there aren't any costs associated per person tracked through their system - just setup an account once then you're good forever so its great if you want ongoing usage (which ours does). The fact that I can easily track who comes to my site, what pages they visit, how long they spend there is great! It's also nice to be able to keep an eye on traffic from other sites as well. There are some features that could use work but overall it works very well for our needs. We have not found anything we dislike so far. If you're looking for something easy or inexpensive then this might be right up your alley. This program has helped us monitor all of our sales leads for our business.