The ability for users to have more control over their content is what I like best about this platform! It makes it easy to create different types of layouts that are not possible in other platforms such as WordPress or Blogger. Sometimes there can be some lag time when uploading images but otherwise everything has been great so far (and we haven't even launched yet). We've seen an increase since launching our blog which was very low traffic before launch - currently averaging 5k uniques/month now compared to 0 previously. The best thing about this platform is its ability to reach out to every customer in your database. Its user friendly interface allows users to access it from anywhere even if you are online or offline. It also has an excellent reporting feature which helps us analyse our marketing activities as well as campaigns that aren't performing very well. We started using this tool when we realised how much of a difference it would make for us to connect with more people than before.
ο»Ώ