For those wondering, this is a smooth but thicker, waxy lip balm that requires multiple sweeps of lips to create a dense layer form. It's very matte and not shiny at all, it's the only lip balm my son will use. The area around my son's lips also tends to be chapped so he often has to apply lip balm all over the outer lip area which can look very odd with a glossy lip balm but is not noticeable at all with this product. Pros: Great lip balm for those who don't want shiny lips, it's totally matte Thick and moisturizing Long lasting All natural (that's the most important thing for me) Nice natural scent options that aren't too strong The only negative for me is the label, it is on very thick cardstock, like a sticker, which tends to get stuck in your pocket or purse, causing it to curl and collect lint and dirt. However, I'm willing to live with that because we love this lip balm.
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