I like that influencer management has become more streamlined with this software. It's also great for creating campaigns, tracking results, etc., but it could be better if you have many clients or accounts in one campaign. This would make things easier when managing multiple users/clients within your organization. We're using Influ2 as part of our social media strategy. Before we used another product (like HubSpot), there was no way to keep all these networks organized so it made sense to use an app such as Influence 2 which helps us manage everything from 1 place!