I love that it's very easy to use when compared with other church management programs out there (like Manna). It is free, so you don't have any cost associated if your church doesn't choose to pay for premium services/features. There can be some learning curve in using this app though - but we are working through those issues together as teams! We've been able to keep our financials updated easily, without having extra staff or volunteers dedicated full time to doing it ourselves. I like that it is easy to use, that you can create your own fields, and that it is inexpensive for a small church. Some of the reports are simple, but they could be more complex. If you can get past the learning curve, this program makes managing your membership much easier. We have been able to better manage our memberships and keep track of who has paid and who hasn't. We also keep better track of our finances.