Header banner
Revain logoHome Page
carma logo

CARMA Review

4

·

Very good

Revainrating 5 out of 5  
Rating 
4.8
Marketing, Public Relations (PR)

View on AmazonView on ЯM

Description of CARMA

CARMA integrates traditional and social media monitoring, measurement, and evaluation. Choosing the right media intelligence partner empowers you to make better decisions by delivering what matters, when it matters. We equip you to tell the stories that prove PR’s value. From automated monitoring to a fully managed monitoring, measurement, analysis and consultancy service, CARMA’s expertise helps you separate the news from noise to uncover what is most important to your organization. With 35+ years' experience in the private, public & NGO sectors, our knowledge, experience, and expertise helps communications evaluation bring real value to your PR program. The media doesn’t stop, so neither does our service. With 400+ colleagues across 18 international offices, we support you by delivering key insights when and where you need them. What's more, as the last remaining, privately-owned global media intelligence business of scale, client service excellence is at the heart of everything we do at CARMA. It's why we have seven client service colleagues for every salesperson. We are more than just a tech vendor – we are people and media intelligence experts first.

Reviews

Global ratings 4
  • 5
    3
  • 4
    1
  • 3
    0
  • 2
    0
  • 1
    0

Type of review

Revainrating 5 out of 5

Flexibility along monitoring various platforms

The flexibility of their platform to track multiple types data sources (social networks vs email etc), easy access for marketers and analytics are some benefits that I like about this software provider. They have good support team who can help you in case if something goes wrong with your account or system which is not possible from other providers also they provide most up-to date version so no need upgrade constantly as per requirement. Their pricing structure needs rework there should be…

Pros
  • Best Email tracking integration,Easy Dashboard management/configuration.
  • Reporting tools & customization capability.Good Customer service ,Support center has great resource material
Cons
  • So-so

Revainrating 5 out of 5

Very helpful platform for understanding brand engagement online

The best feature of Carma is its ability to provide real-time analysis for all stakeholders in an organization by integrating different channels like Facebook Pages & Twitter Feeds with internal data sources such as Salesforce or Google Analytics API (if integrated). This allows one team member from marketing/PR department can manage multiple accounts using same tool without worrying about having too much control over individual clients' profiles - very important when dealing with big brands…

Pros
  • Integrates several social media sites together into powerful dashboard
  • Very easy interface, no steep learning curve required,
  • Can be used easily across teams within your org
Cons
  • It is hard to say

Revainrating 5 out of 5

Great Platform For All Your Online PR Needs

I like that we can connect with companies who have issues using our software via their customer service teams or sales team! It is easy to understand as it connects your analytics data from Google AdWords through LinkedIn Sales Navigator into one platform which makes life much simpler for those just getting started in Digital Marketing (or even seasoned professionals working at larger agencies). At this time of writing we do not use any other solutions - so haven´t looked further than others…

Pros
  • Simple user interface
  • Multiple languages supported by default.
  • Great Customer Service Team available 24hrs 7 days per week worldwide
Cons
  • Some disadvantages

Revainrating 4 out of 5

Superb platform providing detailed insights

There is nothing that I dislike about Carma. It's everything! When it comes to analytics we track every single thing - posts, comments, shares etc., but this gives us many alerts that are useless or don't apply at all for our specific blog post. We can only choose one alert per day (for example if there was an unusual spike in traffic), so they might not come fast enough as well. Analytics is hard work with tons of different tabs showing you various data points throughout your campaign. Having…

Pros
  • It's also great to be able to share the platform with other people in the company
Cons
  • It can also be slow to load and sometimes I can't access certain features when I need it