Rule Review

The ability to send personalized emails is great! I like that you can create rules with different conditions depending upon who has opened your email or clicked through from an ad/link in another channel (eCommerce). It's not easy when it comes time do set up all of these channels as they are very specific about what needs setup where but once done everything works well together without any issues afterwards either by me personally nor my team members using this tool daily at work. We have been

The ability to target our audience with great precision is one of my favorite things about this service as it allows us create more targeted content that speaks directly to our clients. I wish there was an easier way to edit or remove rules once created so we can fine tune them over time but overall they have been very useful in creating specific campaigns tailored to individual groups within our organization. We are able to send out personalized mass mailings to many different client segments…