Naming System
Naming System enables user-friendly identities for blockchain entities, such as user accounts, oracles, contracts, etc.
Privacy
For many business applications it's crucial to have transactions which are not recorded in public. Smart contracts executed in state channels touch the blockchain only in the case of disagreement, acting like a self-arbitrating crypto court.
Security
State-of-the-art cryptographic data structures and unparalleled decentralization provide robust efficiency and eliminate "single
point of failure" (SPOF) issues.
Low cost
By leveraging state channels as the default way to run smart contracts, æternity becomes the most efficient Turing-complete blockchain and thus enables new forms of commerce via its low cost transactions.