I love how easy it was to use and the team were very quick to answer any questions we had. It's also a great tool for my clients who aren't too tech savvy. The reports are a bit clunky but it's not something I'd say needs tweaking as everything is working fine. It's just an added extra layer of information for us. We've been using it for 2 years now and have yet to have any issues with it. It's definitely saved me time by being able to quickly filter through our creative to find the best performing creatives and then use those insights to create bespoke campaigns.