The best thing about this platform is that it can be used in different ways with its integration of tools like Salesforce, Facebook Messenger etc., We are doing CRM operations which involves customer data management; hence using smp helps us to build good relationships by tracking customers' needs from any place at anytime through our mobile app or website as well. I personally dislike how we need an application for every action you want done here (like adding new clients). It's quite tough if there isn't one already available! Not much but some minor troubles such as not being able track leads offline/online very easily without logging into sales force has been solved since creating their partnership offer now makes things better compared before they did have something similar - though not 100% effective yet still works pretty nicely too! Great experience so far working together wit them even after reaching out 3 times.