I like how easy it was to set up my profile page for each of our brands (we have 3).
The fact you can use an existing template but customize with brand colors makes this process very quick! You could also add more templates if needed so we don't need to do all things at once when setting up these pages within pulsepoint itself. Sometimes it takes longer than expected because there are many options available which sometimes require scrolling down or clicking multiple times before getting what exactly i am looking for. Also some fields/pages look different depending upon where they appear - not sure why? This has never been too much trouble as far as actually using them since its only minor differences between two similar sections; however would be helpful knowing WHY certain areas may differ from others.