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1229 Review
39 Karma

Review on ORM Technologies by Adolfo Goins

Revainrating 4 out of 5

Great tool worth investing money & staffing hours

We have been able to incorporate SalesForce data into our database for years now! I think it's great that they made an easy way to connect your CRMs with their platform, but i do wish there was more flexibility in terms of how you could build reports using this integration. It would be nice if we were given some sort of training around what is possible as far as connections go between various systems so everyone can learn together from each other instead of having one person know everything about all the different connectors/interfaces available. Also the interface itself needs work. There seem to many clicks needed when creating filters etc., which takes time. Just spend less than 20 minutes per report building at first (using sample info) until people get used to doing things quickly and efficiently. This saves us lots of unnecessary steps during reporting creation process once teams understand how simple connections via APIs make. I like that it helps me see what my customers want, as well as how they're interacting with our website or brand in general. It's not very useful for small businesses who may have limited budgets but would benefit from having more detailed data about their customer base. We use this product primarily so we can understand where our target audience is coming from, which allows us to make better decisions about future advertising campaigns.

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Pros
  • We get a lot of data about our customers and where they come from, which helps us understand their needs
Cons
  • It's not very useful for small businesses who may have limited budgets