I like how easy it was to use when creating my project! It had everything we needed in one place which made our life easier as developers who were new at this type of software development/programming tasking work with other people more experienced than us - they could help out where necessary but also teach what would be useful or not so much within their experience level themselves too :) The price seemed quite high compared some competitors such as Google Data Studio however once you get into using all its features there's really no going back from then onwards :). We used pattern primarily because it offered an open source option along side many paid options available if required by clients / customers etc..