The best part about SmartLook is that it works on any website or app so it's easy to test. I like how you can have multiple variations of the same product, which helps with testing and also makes it easier to create similar products in the future. It takes a while to get used to, but once you do, it becomes second nature. You don't need a lot of experience with UX/UI development to use SmartLook. All you really need are some basic skills, such as HTML, CSS, Javascript, etc. There isn't much room for error when using this tool, so if you're not confident in your coding abilities, it might be difficult at first. But once you learn the basics, it becomes very easy. This is a great way to create different variations of an existing product and test them out before making a final decision on what design.