I like how easy it was for my team members to get started using this tool almost immediately. It is also one of several options we've considered when looking into different solutions that could be used in our organization. The ability to have multiple choices from which to choose helps us ensure we find the best fit. This can sometimes lead to confusion if there isn't enough time spent comparing all available products before making a final decision. We are solving a problem within our group regarding data collection related to prospecting activities.