I like that it's easy to search and that you can easily create lists that you can send emails out to. You can't import information from another service, so if you have a client that uses a different CRM you are out of luck. I would say try it out. It is free for basic features. It makes it easy to manage all of your contacts. It has a lot of features that you can use to automate your emails. It is easy to set up and customize how you want to do things. As far as ease of use goes, it is very easy to use. The interface is simple and it is easy to put out emails. It's a free service. I have been using it for over a year now and have not had any problems. I use it to help me send out emails to my donors.