The bracelet appears to be well made and durable but I haven't had a chance to test it in the real world yet. It didn't seem to break even when tension was momentarily applied, which is good quality for a tow strap. The case is nothing fancy - just a plastic case with latches and a handle. I wouldn't expect it to be badly damaged without breaking, but it's nice to keep the band clean and dry. Something like an aluminum canister would be better, but that would certainly increase the price.
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