Lead Forensics is a very easy to use platform. It is very intuitive and it provides me with the information I need to know where to go next. It is also free, so we are keeping our costs down. The only thing I would say is that I wish there was more of a way to see the data in different ways. I would also like to be able to export the data to other platforms. The platform is great for looking at all of the data from our website. I can see all of the data that we get from our website and I can analyse it. This makes it easy to know what is working and what is not. This is also great for our marketing team, so they know what to do next.