The platform has been very easy for our staff members who are not tech savvy at all! They have made it so simple that anyone can use this software with ease!! I wish there was more customization options but they do offer many different things you could customize your own way as well which helps out alot when creating campaigns/emails etc.. Would highly recommend using Clyp if looking into automating emails or anything like that because of their great customer service team. We love how we get notifications every time someone opens an email from us within clyp. ! This makes life easier since everyone in my department knows what needs attention first thing each day. !! Also would be nice to see some sorta calendar option added such as being able to set reminders about upcoming events (ie- Christmas Party)etc.... So far everything i've needed help wit.