I like that it helps us understand our target audience very well with its detailed information which we can easily utilize for various campaigns or promotions at different times/seasons! It also provides valuable insights into customer behavior in real time so there's no need anymore to rely solely upon data from previous months when planning future promotional efforts since this product allows me access right now - not next month nor last year-to all my customers' activities online across each channel (email & social media).
Some features may be confusing but overall i find them easy enought manage using UI provided by stirista team members who have been extremely helpful during setup process.- Targeting specific segments within an account segmentation approach has never before come easier through OMDI than via Omna IDG platform thanks again Stiriosto! It's easy to implement because it uses technology that I already have in my Marketing automation platform like Hubspot/ Marketo - which makes testing out new ideas really quick! One big con would be if there was an easier way for our sales reps to access this data without having to make them create another login (which doesn't always happen). This service helps us monitor who we send emails too or call most often so those people get more attention when sending mass email campaigns, etc.