Founded in 2012 and headquartered in the UK, it only supports UK-based ventures with funding and they must be in seed stage, i.e. in their initial phase. There may be some consideration if they are in a more advanced stage but with fewer options to apply.
Since its foundation it has financially assisted over 351 ventures, all in the UK,
To apply you must answer an initial questionnaire that depends on your eligibility to move to another stage to be admitted, basically you must select which area applies, status of the venture, has a project leader and most crucially if you are based in the UK, if you are not resident you can not apply.
Subsequently you enter a round to give information and culminates with a personal interview in which it is decided if you apply.
Preferably finances technological projects. Food, mobile telephony, industrial, e-commerce and entertainment.