Review on D&B Hoovers by Kenneth Murphy

I love how efficient and fast Hoover's is compared to other databases out there! You know what to expect before your even signed up as well. Nothing really negative except for maybe needing more fields when looking through companies. But nothing big enough where they didn't have room to add more. We've been able to find clients very quickly which has helped our success rate tremendously (we are an SEO agency). The database keeps growing every day since we started using it. It's definitely not perfect but still gets the job done. This database of businesses makes finding prospects easier than any other tool we had used prior. If you're unsure about doing research online or if you need someone who knows the industry better then this could be helpful. As long as you understand what their needs are this should work perfectly fine. Finding potential leads within our niche market. We were getting lost searching through websites trying to find good and relevant info. Now that we use hoo.