- The ability make small edits while monitoring metrics
- Ease with setting goals.
- Very good platform/service quality control process built from scratch within their own infrastructure rather than via 3rd parties like Google Analytics & AWS Kinesis Data Streams services
Apptimize Review
6
·
Very good
Rating
4.2
Marketing, Conversion Rate Optimization
Description of Apptimize
Apptimize, An Airship Company, helps brands rapidly iterate to make amazing user experiences across all their digital channels through A/B Testing and Feature Release Management with a mobile-first lens. Because Apptimize comes from mobile, we are particularly positioned to move fast, overcome great engineering challenges, and think about user experiences with unique users in mind.
Our users are extremely innovative and intelligent. We let them innovate quickly, easily, and cheaply by removing barriers and risk so they can make better apps for their users. We think experimentation is the key to discovering the truth. At Apptimize, we constantly question our beliefs and love getting feedback.
Pros
Pros
- Easy interface
- Lots o' options available with reasonable prices.
- Ease at integrating multiple platforms such Google Analytics & Facebook ads via their API feature
Cons
- Occasional bugs during tests
- Limited audience reach
Pros
- The simple visualisation of data & the ability to test a simple plan and test that simple plan against multiple browsers to get an easy to use visualisation of data and the ability for the plan to be run for the specific browsers
Cons
- I've not really come up against anything yet that I can really name so far
- I have had a really easy to use UX
Pros
- Also I like how easy they have made implementing new features into our app using react hooks which makes things easier than before since now there's less code needed when doing changes or adding something new
Cons
- I dislike that it is really easy to use
Pros
- I also like how responsive the customer support is
Cons
- We've used them for both web A/B testing and mobile app A/B testing and have found them to be highly effective