Arena Calibrate Review
2
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Very good
Rating
4.5
Marketing, Marketing Analytics
Description of Arena Calibrate
Arena Calibrate is a powerful campaign analytics platform for marketers to level up their analytics. Connecting up to 5 premium marketing platforms is 100% free forever, simply upgrade to add more integrations.
You can quickly unify, visualize, and get reliable and accurate insights from your data across top paid advertising channels and marketing platforms. It’s quick and easy for a marketer at any level to set up an account, connect data sources, and dive into their dashboard - data is visible within only 24 hours!
Arena Calibrate’s premium features are ALL available with our free plan:
- Unified campaign performance: Get a unified view of performance across your entire campaign, or quickly view platforms specific results as needed.
- All marketing analytics functions included: Arena Calibrate is a one-stop-shop for campaign data warehousing, integration, visualization, and insights.
- Automatic cross-platform data blending: Data is blended across connected platforms to create analysis-ready data sets, so there's no need to pull and merge multiple platform reports!
- Automated data pipelines: We handle the hassle of creating and maintaining platform API connections so your campaign performance data is always up to date.
- Dynamic data visualizations & drill-downs: Hierarchical Campaign Data is organized dynamically within visual charts and graphs, so you can click into chart data points to dive deeper where needed.
- Performance contribution analysis: Get quick answers to key metrics or parameters that contributed to increases or decreases in campaign performance.
- Best-in-class performance analytics templates: Campaign performance templates crafted by expert marketers gives you immediate out-of-the-box analytics value for your reporting.
- Automated ML-powered campaign performance insights: Reliable campaign insights and performance summaries are automatically generated to save time with cross-platform analysis.
- Intelligent data anomaly flagging: Quickly view a list of campaign performance anomalies which automatically flag drastic differences between the actual value and expected value.
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Pros
- Easy access
- Simple interface, easy navigation.
- Great customer service! Very helpful when there are questions or issues with an account setup/usage etc
- Customer support team very knowledgeable & responsive..they always respond quickly even if you reach out at 1 am :)Great group behind this software!!! Keep up The Good Work guys!! :)
- Can be completely customized by end users not just developers (ie we can add our own fields
Cons
- Zero