I like that its easy to use for my business needs! It's great because it helps me keep track of emails from customers who are not signed up with our website yet (so they can get more information before signing). Also, as far as being able to reach out via text messages at any time is important in times where you have an emergency or need immediate advice/assistance - this really works well when we're away from computers so having access to mobile devices is also very helpful. Nothing too muchβ¦