The first thing that I like is its interface which helps me to learn new things very quickly even if i am not expert in marketing automation tool. It also provides excellent customer service as well. There are lot of features available but it's difficult to find them out. So, just try it once and you will be able to understand everything about this software. If your looking for something super simple then go for other tools instead.
As mentioned above there are lots of options so do someβ¦
Pros
Ease Of Use (UI)Easily accessible via mobile devicesEasy To LearnThe functionality provided with various integrationsCustomer ServiceGreat Customer SupportQuick response time