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Pudding.ai Review

3

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Very good

Revainrating 4.5 out of 5  
Rating 
4.7
Digital Advertising, Other Digital Advertising Software

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Description of Pudding.ai

Pudding.ai - the taste of great creative. Easily understand your ad creative performance and get actionable insights you need in real-time. Ads creative report - learn what helps and hurts your KPIs with automated ad performance reports, emailed directly to your inbox. Leverage Pudding’s AI and machine learning to understand what ads work for your products and for your audiences. Here’s what our reports include: - Actionable insights for your images, videos, and copy - A dropdown of metrics for analysis so you can get reports that matter to specific funnels - Ad & audience fatigue alerts so you know which ads to tweak or end - Creative trends - Multiple filters (also customized!) - Links to examples for inspiration A monthly report is free!

Reviews

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Type of review

Revainrating 4 out of 5

Pretty good platform in terms what you get out-of -it

I'm using pudding to monitor all my campaigns with their reporting system, which is very useful for me since i can access them from anywhere at any time! It's also easy to implement an API if needed. Honestly haven't seen anything that I dislike about this product so far, it has been working well as expected when used according to its tutorials, instructions and documentation provided. If they would add more features or better explain how we should use each one of those (not just tutorial)…

Pros
  • Easy implementation
  • Dashboard customization
  • Campaign management dashboard
  • campaign overview & performance analysis
  • A/B tests tracking
Cons
  • Need some improvements in terms UI design

The ability to have multiple versions/creatives for each campaign is very helpful, as well as being able to see how they are performing across different platforms like Facebook or Instagram Ads Manager (which I don't use). It's difficult at times when there isn't enough data available to make sense out of some numbers that show up. We're using it primarily to help us with our TV campaigns where we can set goals per day so that we know what percentage increase from one week compared to another…

Pros
  • Ease
  • Ability create customized segments
  • Integration options
  • Google Analytics / FB Audience Builder etc
  • Customizable email reporting & notifications via MailChimp integration.
  • Competitors' ads tracking toolset has more features but this works just fine in comparison..not too much missing here! :)Cons

Revainrating 5 out of 5

Pretty solid all-inclusive marketing automation software

I like that it's easy to create campaigns, track them (and see how they're doing), etc., with this tool! It also has some really nice reporting features built right into its platform too so we can easily pull reports back out as needed for clients or internal teams who want those stats at their fingertips without having to log off our main dashboard first. The UI is not super intuitive when trying to figure things out from scratch -- there are lots of little steps involved before getting…

Pros
  • How quickly you get results
  • whether your creative performs well in one test vs another; tracking click
  • (engagement)
  • Very thorough insights provided throughout every piece..even beyond just conversions suchas cost per action
Cons
  • None