I like that it's simple to use, you can setup your own content types easily by just adding tags or keywords etc., plus there are several templates available for free.Also have all of our blog posts tagged as well which makes searching them easier than before! We also don't need any IT support anymore because everything we do here at work has been done with this software so far (we used SharePoint but they were not helpful). Also having more control over what people post about us was great too -