I like that it is easy to use, has great customer service team available via chat or email 24/7 if needed at any time of day from anywhere in world! It's also very affordable for small business (as low as $99 per month). Nothing really- but you can't always trust reviews online so make sure they are legit before signing up with them!! If your looking into analytics software then definitely try out analytix first because its cheap compared other companies who charge more than double this price range ($299-$399+ vs our monthly fee which starts around 99$).