The data collection and reporting features, and the ability to create your own custom reports. Overall, it's a great product. I think the system was a little hard to use at first. There are some things that are very intuitive and easy to use, but there are also some things that are a little confusing. It's a great product, but I don't think that it's worth the cost. For any large organization, it's worth the investment. Insala is a great choice for any large organization. We have used Insala to manage our coaching programs and track the success of the coaches. We were able to pull data from our various platforms and Insala was able to automatically pull the data and create reports for us. I like the ability to create a new client, or see who has been in a program before. It was easy to get started and I love the ability to keep information on all of my clients. There is an option to add a photo and I wish there was an option to add a video to the profile. I also wish that there was an option to have multiple options for the date. It is a great tool and easy to use. I have been able to keep track of my clients and their progress. I am able to use to track my clients.