I like the ability to see all of my ads in one place. The ability to create multiple ad groups. This is an easy way to manage your advertising. There are some things I dislike about the system, but overall it's a good tool for managing your advertising. It allows you to use different creatives for each ad group. You can also set up rules which makes it easier to keep track of what ads are showing. The flexibility of the system is amazing. I can create ad groups for all my channels in one place. All my clients are served in the same way from the same tool. It's really convenient and saves me a lot of time trying to manage all my accounts separately. It would be great if there were more integrations with the bigger players like Google AdWords. The tool helps me keep track of all my campaigns at once and it's very easy to use as well.
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